![]() ![]() ![]() “It’s a ridiculous number, but I can’t say that out loud,” said the head of a large video network with a big YouTube presence. But $500 million - or more - is still a big number, and it’s enough to change the conventional wisdom. Maker raised around $70 million prior to its sale, and my hunch is that investors who put money in its last round were hoping for a bigger payout than the one they got. Which is why nearly every company that has figured out how to get views on YouTube is trying to build businesses outside of YouTube as well. While lots of people - including several established media companies - have placed bets on YouTube networks, over the last few years a growing consensus has emerged: YouTube is the best place in the world to find video viewers, but it’s not a great place to build a business. We can say what the deal has done for the YouTube ecosystem in the near term: It has investors interested, once again, in a sector that looked kind of iffy just a few weeks ago. We also won’t know for a while how Disney really intends to use Maker: Will they get hands on and start directly managing a company that by all accounts could use some more management help? Or keep the property at arm’s length? Somewhere in between? So the total price could hit $950 million, but we won’t know for some time. That number could swell up by another $450 million, depending on the way the property performs after the acquisition. Make sure you know how to live stream on YouTube.Now it’s a done deal: As we first reported two weeks ago, Disney has indeed bought Maker Studios, the YouTube network that generates 5.5 billion views a month, for $500 million. Use an external device, rather than built in, however, as these are easier to position. Expecting your viewer to become a little distracted by a single, static shot of you opining? Simply record on your smartphone camera, positioned to the side (or perhaps above, like a security cam) for the "B-roll." You'll have a nice choice of shots when you come to edit.įinally, if you're streaming games, a webcam should be all you need. You get the option to switch lenses and delivers better quality than a smartphone, although the difference is ever narrowing.īest of all, you can record footage on multiple cameras. If you already own a DSLR, then this is the best choice. The second option is to employ a DSLR in video mode. Cameras are a key selling point for most manufacturers, so quality and clarity is almost a given. Simply launch the camera app and start recording.Īlmost any smartphone available since 2015 should be suitable, regardless of the manufacturer. If you have a smartphone, then this is the option to use. You have three camera choices for your YouTube setup and can even use two at the same time. Is it for vlogging, or one of the other popular YouTube video types? Are you planning to record a lot of videos? Would it be easier to film in a studio or to use other rooms in your house? If you're certain you need a studio, take time to some thought to it. It's in your PC or tablet, in the form of a video editing app. Meanwhile, if your YouTube channel is all about video game streaming, or relies on the slideshow format, with a simple voiceover or captions your YouTube studio already exists. Without a spare room, nook, or space elsewhere, buying equipment for a YouTube studio seems somewhat pointless. But what about a lack of space? After all, to build a YouTube studio, you need somewhere to put it. ![]() We've already considered that lack of funds might scupper this plan. Do You Really Need a YouTube Studio?īefore carrying on, however, it's time to take a good, hard look at the situation. So, let's find out how you can set up a YouTube studio for very little money. We're big fans of helping you save some cash here at MakeUseOf. Should a lack of cash hold you back? Do you genuinely need a YouTube studio? And if you do, does it really need to cost as much as you think? ![]()
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